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Points and coupon banners on Japanese e-commerce sites

Points and Coupons – Power of Customer retention in Japan

Points and Coupons – Power of Customer retention in Japan 1100 579 JStockMedia

In Japan, points and coupons are not just promotional tools; they are integral to the shopping experience. Retailers have long understood that these incentives can significantly boost customer loyalty. By…

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Business traveler walking in Tokyo

Best areas to stay in Tokyo on your next business trip

Best areas to stay in Tokyo on your next business trip 1100 579 JStockMedia

Tokyo is a lively hub for business travelers, combining rich culture with modern innovation. Whether you’re a digital nomad or a corporate professional, finding the right neighborhood to stay in…

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Japanese web safe fonts and how to use them

Japanese web safe fonts and how to use them in web design

Japanese web safe fonts and how to use them in web design 1100 579 JStockMedia

Typography is the most important element of your website as it defines your website’s characteristics, readability and accessibility. Luckily, in today’s world wide web, there are plenty of options to…

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Japanese web fonts on Google fonts

Useful Japanese web fonts on Google Fonts

Useful Japanese web fonts on Google Fonts 1100 579 JStockMedia

In web design, typography is an essential element. It sets the mood, improves readability, and establishes the visual layout of your website. A lot of Japanese websites still rely on…

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Japanese website localization - Adidas

Localizing your website for Japanese markets

Localizing your website for Japanese markets 1100 579 JStockMedia

Designing websites for Japanese markets requires a deep understanding of both language and cultural nuances. Often clients contact me asking what are they doing wrong because the Japanese version of…

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Payment systems on Japanese e-commerce sites

Payment systems in Japanese e-commerce sites

Payment systems in Japanese e-commerce sites 1100 579 JStockMedia

Efficient payment systems are super important for Japanese e-commerce stores to thrive. In Japan, the world of online payments is pretty diverse, ensuring transactions are smooth and secure. In this…

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Japanese marketing, web design and localization

Understanding the Japanese marketing, web design and localization

Understanding the Japanese marketing, web design and localization 1100 579 JStockMedia

  The unique characteristics of Japanese web design play a significant role in shaping marketing strategies in Japan. Websites in Japan are usually packed with text, providing detailed information, testimonials,…

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Marketing for japanese consumers

Marketing for Japanese consumers

Marketing for Japanese consumers 1100 579 JStockMedia

When you want to attract customers in the world’s third-largest economy, you need a specific and insightful approach. Marketing for Japanese consumers requires more than just knowing general marketing principles.…

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